SALVA OVENS
A family range design and strategic diagnosis.
SALVA OVENS
A family range design and strategic diagnosis..
SALVA OVENS
A family range design and strategic diagnosis.
Client:
SALVA INDUSTRIAL
Sector:
Industry
Services:
Needs research
Strategic diagnosis
Product design
Client:
SALVA INDUSTRIAL
Sector:
Industry
Services:
Needs research
Strategic diagnosis
Product design
This family of ovens marked a before and an after in SALVA´s products style.
In fact, these ovens’ style line continue being a reference for the industry and the market eight years later. In 2009 industrial ovens started to be more visible in a front stage such as restaurants, coffee shops or pizzerias. Therefore, it was really important to achieve a clean and hygienic image and usage. Interfaces were also ground-breaking at that time so they had to be simple and intuitive to facilitate professional´s work. Stakeholders shadowing and interviews were made in order to get closer user insights. This helped to define product family´s features.
This family of ovens marked a before and an after in SALVA´s products style.
In fact, these ovens’ style line continue being a reference for the industry and the market eight years later. In 2009 industrial ovens started to be more visible in a front stage such as restaurants, coffee shops or pizzerias. Therefore, it was really important to achieve a clean and hygienic image and usage. Interfaces were also ground-breaking at that time so they had to be simple and intuitive to facilitate professional´s work. Stakeholders shadowing and interviews were made in order to get closer user insights. This helped to define product family´s features.
Design Language
Innovation that still endures.
When Salva Industrial decided to redefine the design of its ovens, the goal was clear: to create a timeless and distinctive design language that would project quality and innovation. Years later, the result remains modern, elegant and relevant. At the time, this new design language was disruptive, a milestone that helped the brand expand into new markets and strengthen its premium image. The introduction of black glass marked a turning point not only in aesthetics, but also in hygiene, durability and maintenance, setting a new standard in the industry.
Design Language
Innovation that still endures.
When Salva Industrial decided to redefine the design of its ovens, the goal was clear: to create a timeless and distinctive design language that would project quality and innovation. Years later, the result remains modern, elegant and relevant. At the time, this new design language was disruptive, a milestone that helped the brand expand into new markets and strengthen its premium image. The introduction of black glass marked a turning point not only in aesthetics, but also in hygiene, durability and maintenance, setting a new standard in the industry.
Design Language
Innovation that still endures.
When Salva Industrial decided to redefine the design of its ovens, the goal was clear: to create a timeless and distinctive design language that would project quality and innovation. Years later, the result remains modern, elegant and relevant. At the time, this new design language was disruptive, a milestone that helped the brand expand into new markets and strengthen its premium image. The introduction of black glass marked a turning point not only in aesthetics, but also in hygiene, durability and maintenance, setting a new standard in the industry.
Range Design
Applied to an entire family.
Once the new design identity was defined, the next challenge was to apply it consistently across a diverse product range. Each machine has its own requirements, proportions and functions, yet all share a coherent visual identity that strengthens brand recognition.
Through meticulous adaptation and refinement, the design language became flexible and scalable, capable of unifying the entire product portfolio under one recognizable and distinctive image, a reflection of Salva’s values: innovation, quality and consistency.
Range Design
Applied to an entire family.
Once the new design identity was defined, the next challenge was to apply it consistently across a diverse product range. Each machine has its own requirements, proportions and functions, yet all share a coherent visual identity that strengthens brand recognition.
Through meticulous adaptation and refinement, the design language became flexible and scalable, capable of unifying the entire product portfolio under one recognizable and distinctive image, a reflection of Salva’s values: innovation, quality and consistency.
Range Design
Applied to an entire family.
Once the new design identity was defined, the next challenge was to apply it consistently across a diverse product range. Each machine has its own requirements, proportions and functions, yet all share a coherent visual identity that strengthens brand recognition. Through meticulous adaptation and refinement, the design language became flexible and scalable, capable of unifying the entire product portfolio under one recognizable and distinctive image, a reflection of Salva’s values: innovation, quality and consistency.
Strategic Diagnosis
Guidelines for the future.
Beyond design, Salva needed a clear vision of its strategic position to guide its next steps. Through fieldwork, factory visits and in-depth interviews, we conducted a Strategic Diagnosis to assess where the company stood and where it could evolve.
This analysis allowed us to identify key lines of action, prioritized by impact and feasibility, to help the company make informed decisions and plan for the future. The result: a roadmap aligning design, innovation and strategy to continue leading the sector with confidence.
Strategic Diagnosis
Guidelines for the future.
Beyond design, Salva needed a clear vision of its strategic position to guide its next steps. Through fieldwork, factory visits and in-depth interviews, we conducted a Strategic Diagnosis to assess where the company stood and where it could evolve.
This analysis allowed us to identify key lines of action, prioritized by impact and feasibility, to help the company make informed decisions and plan for the future. The result: a roadmap aligning design, innovation and strategy to continue leading the sector with confidence.
Strategic Diagnosis
Guidelines for the future.
Beyond design, Salva needed a clear vision of its strategic position to guide its next steps. Through fieldwork, factory visits and in-depth interviews, we conducted a Strategic Diagnosis to assess where the company stood and where it could evolve.
This analysis allowed us to identify key lines of action, prioritized by impact and feasibility, to help the company make informed decisions and plan for the future. The result: a roadmap aligning design, innovation and strategy to continue leading the sector with confidence.
