Reanibex 100
The heart of cardioprotection.
Reanibex 100
The heart of cardioprotection.
Reanibex 100
The heart of cardioprotection.
Client:
Bexen Cardio
Sector:
Healthcare
Services:
User & market research
Product design
Product UX
Graphic design
Client:
Bexen Cardio
Sector:
Healthcare
Services:
Business design & strategy
Business models
Co-creation workshops
Quickies
Experience design
Branding
DESIGN SAVES LIVES.
That is why the defibrillator REANIBEX 100 has been awarded with the most reputable design awards of the world: the RED DOT DESIGN AWARD.
The Reanibex 100 is a semi-automatic external defibrillator that enables non-professionals to provide first-aid treatment quickly and effectively to adults and children in the case of cardiac arrest. The design is aimed at allaying the userâs anxiety of performing resuscitation. This is achieved by simple three-button operation, descriptive graphics and intuitive voice instructions, which guide the user through the process step by step.
R-100 is part of a cardio-protection system which starts at a preventive level aiming to raise awareness among people and empower them to act.
In addition, our team meticulously crafted a coherent and clear brand image that added value and brought visibility to the model. This was gathered in a brand manual.
DESIGN SAVES LIVES.
That is why the defibrillator REANIBEX 100 has been awarded with the most reputable design awards of the world: the RED DOT DESIGN AWARD.
REANIBEX 100 is a portable, user-friendly automated external defibrillator (AED) which empowers non-professionals to provide fast, effective first aid treatment to cardiac arrest victims, adults or children. With just 3 buttons, intuitive graphics, audio messages and a metronome with audible instructions for CPR (Cardio Pulmonary Resuscitation) between defibrillations, the user is guided through the resuscitation process with clear messages that reduce anxiety.
R-100 is part of a cardio-protection system which starts at a preventive level aiming to raise awareness among people and empower them to act.
In addition, our team meticulously crafted a coherent and clear brand image that added value and brought visibility to the model. This was gathered in a brand manual.
Reanibex 100, instructions that provide non professional users safe guidance for CPR
Reanibex 100, a semi-automated external defibrillator
Statement by the Red Dot Jury:
Statement by the Red Dot Jury:
“ This defibrillator convinces with a modern design that is characterised by strong colour contrasts and a clear structure, providing safe orientation for the user “
From produt to services
A Cardio Protection Ecosystem.
We facilitated various co-creative workshops for the Bexen Cardio team with the goal of designing a Cardio Protection Business Model and the whole ecosystem that surrounds it.
Our main task in this phase was to design sessions that would encourage participants’ to reflect and think out of the box while helping them materializing their ideas into a coherent Cardio Protection Model.
Co-creation Workshops
From defibrillators to a Cardio Protection Ecosystem.
We facilitated various co-creative workshops for the Bexen Cardio team with the goal of designing a Cardio Protection Business Model and the whole ecosystem that surrounds it.
Our main task in this phase was to design sessions that would encourage participants’ to reflect and think out of the box while helping them materializing their ideas into a coherent Cardio Protection Model.
The Cardio Protection Model scheme
Model recognition
Gaining visibility and value.
Our team designed a consistent and attractive image for the Cardio Protection Model. This added value to the Model itself bringing the Cardio Protection awareness to the forefront and closer to the citizen.
Nowadays, this Cardio Protected Models are spreading across the Basque Country and Cardio-Protected Towns and Businesses can also be found.
